5 Marketing Tips to Rebound from the COVID-19 Shutdown

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Small businesses are essentially the heart of the U.S. economy.  With the shut down of the country to mitigate the spread of COVID-19 countless small businesses have taken major hits.  Many are struggling to stay afloat, some have closed their … Read More

What is lead generation?

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(This is a high level overview on the topic of lead generation).  In marketing, lead generation is defined as the initiation of consumer interest or inquiry into products or services of a business.  There are several elements that are important … Read More